Rosé Veal

Allens of Mayfairs British rosé veal is reared in welfare-friendly conditions at Heaves Farm; a traditional family run farm in the Cumbrian Lake District.

British rosé veal is the premium meat from young bull calves - similar to beef but with a smoother texture, greater tenderness and a richer taste.

The calves come from the farm’s own pedigree dairy herd and modern agricultural techniques combined with traditional farming skills allow them to be reared in the best possible conditions.They live in groups in large open pens allowing for interaction with other calves and always have ample fresh bedding, natural light and ventilation, ensuring the highest welfare and hygiene standards. All are fed on their mother’s milk for the first few days of their life before being moved to their own ‘milk bar’ feeding system. They are also fed a specialist tailored blend of cereal-based feed and straw to ensure they have a varied and healthy diet. It is this that gives the meat its distinctive taste and rich pink colour.